Happy Holidays..Thank you for a Wonderful 2017
Mark your Calendars – Here are the Dates of our Annual Events and More to come on them..Tickets and More Shortly
3 Farmer’s Market, 3:00 – 6:00 PM. Grounds of Brooks Academy, Harwich Center. (Rain or Shine). Sponsored with the Harwich Agricultural Commission. www.harwichhistoricalsociety.org.
4 Luscious Lobster Roll Lunch 11:30 AM – 2:00 PM. Christ Church Episcopal, Harwich Port. 508-432-1787 www.christepiscopalharwich.org.
5 Art in the Park, 9:00 AM – 5:00 PM. Doane Park, Harwich Port. Raindate Wednesday. www.guildofharwichartists.com
6 Guided Walking Tour of Harwich Center. 2:00 PM. Costumed guides tell the stories and point out the sights of the historic village in this 1 hour walking tour. Starts at Brooks Academy Museum, Harwich Center. Fee includes admission to museum. www.harwichhistoricalsociety.org.
7 7th Annual Authors’ Literary Tea 2:00 PM – 4:30 PM. Elegant Tea at Wequassett Resort & Golf Club on beautiful Pleasant Bay followed by three authors’ presentations, books sales, author signings, and on-site raffle. Harp music. Price $45.00 per person, limited number of tickets sold, waitlist available. Benefitting both Harwich Port Library (508-432-3320) and Chase Library (508-432-2610). Call to reserve ticket.
10 & 17 Farmer’s Market, 3:00 – 6:00 PM. See September 4th.
12 Beach Day. 11:00 AM – 3:00 PM. Games, food and fun for the whole family. Red River Beach, South Harwich. www.harwichcranberryfestival.org. Raindate Sunday, Sept. 13th.
19 Wildlands Musical Stroll. Sponsored by the Harwich Conservation Trust. Learn more at www.HarwichConservationTrust.org.
19 & 20* Harwich Cranberry Arts & Music Festival. Arts, Crafts, Music and Food. Brooks Park, Harwich Center. www.harwichcranberryfestival.org
Saturday: Crafts Fair, 9:00 AM – 4:00 PM. Music Festival, 12:30 – 6:30 PM
Sunday: Crafts Fair, 9:00 AM – 4:00 PM. Music Festival, 12:00 – 5:30 PM
20 Harwich Hometown Parade 11:30 AM. Starting at Freeman St in Harwich Port-Doane Road-Sisson Road-Main Street Harwich Center-Oak Street. www.harwichcc.com
27 Cemetery Tours –Island Pond Cemetery, Harwich Center. 2:00 PM. www.harwichhistoricalsociety.org.
1 Farmer’s Market, 3:00 – 6:00 PM. Grounds of Brooks Academy, Harwich Center. (Rain or Shine). Sponsored with the Harwich Agricultural Commission. www.harwichhistoricalsociety.org.
8 Farmer’s Market, 3:00 – 6:00 PM. Grounds of Brooks Academy, Harwich Center. (Rain or Shine). Sponsored with the Harwich Agricultural Commission. www.harwichhistoricalsociety.org.
9* Luscious Lobster Roll Lunch, Fall for Harwich, 11:30 – 2:00 PM. Christ Church Episcopal, Harwich Port. 508-432-1787.www.christepiscopalharwich.org.
10 & 11* Cranberry Culture and Bog Tour. 1:00 PM. Explore cranberry farming in Harwich on this guided tour of a working cranberry bog and museum exhibit, sponsored by the Harwich Historical Society and Gingras Cranberries. Registration is required as space is limited. . Raindate October 13. www.harwichhistoricalsociety.org
17 & 24 Graveyard Tours. Start at dusk. Meet the “spirits” of Harwich past on these guided lantern tours of the Harwich Center Cemetery, with costumed re-enactors. Admission & Registration Required. Brooks Academy Museum. www.harwichhistoricalsocity.org.
Harwich’s Branding Initiative
The purpose of this branding position paper is to define what branding is, describe why Harwich is undertaking a branding study and to identify the potential benefits of branding for Harwich.
What is Branding?
Branding is about delivering a differentiated message to Harwich’s target audiences of tourists, businesses, residents and second home owners, on what Harwich is, what it offers and why it is the best community to meet their needs. Extensive information is collected to obtain a true picture of what Harwich’s brand is now, why, what it should be and how the preferred identity can best be accomplished. The branding message includes a bold, unique and specific statement that identifies Harwich. Branding is much more than just a name, design, logo, and tagline. The goal is to have Harwich’s target audiences recognize and identify with its brand, believe that it meets their needs and build interest, trust and loyalty.
Our objectives for the brand are to:
We want Harwich to be on top of the minds of its target audiences. We want Harwich’s target audiences to buy from Harwich, be brand ambassadors and spread the word about Harwich.
Why is Harwich Undertaking a Branding Study? Harwich is undertaking a branding study because we are currently facing some significant opportunities and challenges. If we are to maximize opportunities and solve challenges, it will be critical to have a shared vision of what makes Harwich special. Identifying and developing that point of difference to be a unifying principle as we go forward, is the objective of the branding study. Opportunities include the: new Monomoy Regional School District; purchase and utilization of the Downey Property and the further development of Sequatucket Harbor; East Harwich Commercial Zone Concept; Middle School Repurposing; new Emerald Physicians/Cape Cod Healthcare facilities and Fontaine Urgent Care Center; future expansion of Outer Cape Health Services in Harwich; and OpenCape/CapeNet high speed fiber-optic network.
What are the Potential Benefits of Branding to Harwich?
Building a strong brand for Harwich is critical to its future. A strong brand will provide a:
Harwich Community Brand Project Committee